Fuzhou launches 'Toy Donation' program for underprivileged children

Updated: 01 Dec 2011
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Shangri-La Hotel, Fuzhou will launch a "Toy Donation" charity program for underprivileged children during its traditional lighting ceremony on Nov 25, 2011. Children from Mercy Field Home, a charity organisation, will participate in the ceremony to celebrate their first Christmas in the five-star hotel.
The charity program will last for three weeks until Dec 18, 2011, and aims to collect toys for children aged three to twelve years. Guests can bring their donations to the hotel and put them under the Christmas tree in the lobby. The hotel will record and send all the donations to local charity organisations before Christmas.
"Christmas is around the corner and our wish is for the children to feel the warmth and care brought by the festive season," said Jens Corder, general manager of Shangri-La Hotel, Fuzhou. "I hope more people will join us in this simple but meaningful festive donation."
On the night of Nov 25, the hotel will invite children from Mercy Field Home, a local non-profit private organisation, to join in its staff choir performance and will then treat them to a Christmas turkey dinner and ginger house gifts.
For two months, the 10 little singers of Mercy Field Home have prepared for their Shangri-La debut. The youngest among them is seven years old while the oldest is 13. They are all students at Mercy Field Home's primary school.
Shangri-La Hotel, Fuzhou has been cooperating with Mercy Field Home for a long-term charitable project called "Embrace" since May 2010. The Embrace Project aims to provide educational support and training opportunities for the children of Mercy Field Home to make them stand on their feet once entering society through a 10 to 15 year partnership.
In the past 18 months, about 200 volunteers from Shangri-La Hotel, Fuzhou have participated in the monthly activities at Mercy Field Home, such as cooking classes, English classes and educational outings. This year, the hotel launched an internship program in July and a university scholarship program in September.
Founded in 2000, Mercy Field Home fosters over 80 infants and school-aged children from underprivileged families. More information is available online at
Shangri-La Hotels and Resorts remains committed to operating in an economically, socially and environmentally responsible manner while balancing the interests of diverse stakeholders. In striving to be a leader in corporate citizenship and sustainable development, a corporate-level CSR Committee drives the company’s initiatives in the strategic areas of stakeholder relations, environment, health and safety, supply chain and employees. Under the umbrella of sustainability, Shangri-La’s social responsibility program consists of the two elements of being "people-oriented" and "caring for Nature." The people-oriented category focuses on Shangri-La's Caring People Project, which aims to promote the highest level of education and health support in underprivileged communities. In caring for nature, the program concentrates on Shangri-La’s Care for Nature Project, which promotes the conservation and restoration of biodiversity. For more information, please access the CSR section at
PRESS CONTACT: Portia Chen Communications Manager Shangri-La Hotel, Fuzhou Tel: (86 591) 8339 6860 Fax: (86 591) 8711 9148 E-mail: Website:
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SOURCE: chinadaily
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